Maeve Collective

Brand Rollout
Scope:

Brand Design

Stationery Design

Brand Guidelines

Maeve Collective is a multidisciplinary practice grounded in architecture, interior and urban design, research, and collaboration across creative sectors. The brand needed to reflect the founder’s 20-year journey in the built environment — a narrative of thoughtful design, quiet strength, and creative evolution

The visual identity was developed to feel both timeless and contemporary, balancing the elegance of Art Nouveau influences with a confident, minimalist typographic execution. The primary wordmark and monogram play with delicate curves and bold verticality — echoing both the structural nature of architecture and the fluidity of creative thinking.

We delivered a custom wordmark and monogram, a primary and secondary colour palette and a range of templates including stationery, social media tiles and title blocks templates.

“Maeve is a reflection of my creative spirit and quiet ambition. It bridges structure and soul — enabling me to move across disciplines and support positive change within our built environment.” Emma Ridings, Founder and Director of Maeve Collective.

Where creativity
comes to work

Get in touch

Studio in Mermaid Beach.
By appointment only.

Art-Work Agency respectfully acknowledges the people of the Yugambeh language region and all their descendants and Elders, both past and present, who have been practicing and celebrating creativity since time immemorial. We acknowledge the manyAboriginal people from other regions as well as Torres Strait and South Sea Islander people who now live in the Gold Coast region. Sovereignty was never ceded. Always was, always will be.

Where creativity
comes to work

Get in touch

Studio in Mermaid Beach.
By appointment only.

Art-Work Agency respectfully acknowledges the people of the Yugambeh language region and all their descendants and Elders, both past and present, who have been practicing and celebrating creativity since time immemorial. We acknowledge the manyAboriginal people from other regions as well as Torres Strait and South Sea Islander people who now live in the Gold Coast region. Sovereignty was never ceded. Always was, always will be.

Where creativity
comes to work

Get in touch

Studio in Mermaid Beach.
By appointment only.

Art-Work Agency respectfully acknowledges the people of the Yugambeh language region and all their descendants and Elders, both past and present, who have been practicing and celebrating creativity since time immemorial. We acknowledge the manyAboriginal people from other regions as well as Torres Strait and South Sea Islander people who now live in the Gold Coast region. Sovereignty was never ceded. Always was, always will be.